Google Ads & PPC Advertising
In the fast-paced world of digital marketing, Google Ads and PPC (Pay-per-click) advertising are a game-changer. Barham Marketing specializes in creating highly targeted and cost-effective PPC campaigns that propel your company or product to the top of search engine feeds. Our data-driven strategies and meticulous campaign management ensure maximum visibility, engagement, and conversions.
Learn About Our Strategy.
Expertise & Experience
Our team comprises seasoned digital marketing specialists with a wealth of experience in crafting successful campaigns across various industries. We stay up to date with the latest trends and best practices to ensure your campaigns are always at the cutting edge.
Customized To You
We understand that each business is unique, and we tailor our strategies to align with your specific goals and target audience. Our custom approach ensures that your campaigns are highly targeted and optimized for success.
How It Works
Through Google Ads, you can create online ads to reach people exactly when they’re interested in the products and services that you offer.
Phase 1:
Research
Our PPC experts conduct extensive research to identify the most relevant and high-performing creative for your business. By targeting the right demographics, we ensure that your ads reach the right audience at the right time.
Phase 2:
Building
We then build your campaigns designed to target only your most relevant customers. We test to see what creative is performing the best amongst your audience.
Phase 3:
Optimization
Next up, we focus on optimizing your campaigns to reach your goals. This includes optimizing keywords, CPCs, creative, and scaling your ads.
Phase 4:
Reporting
Throughout the entire process, we analyze your campaigns, at a minimum, twice a week. We include weekly and monthly reports for your entire account to ensure transparency for both our agency, and our clients.
Why Advertise On Google?
Google ads allow you to reach your customers while they are actively looking for your product or service.
By utilizing the 8.5 billion searches per day, businesses can reach an (almost) never ending sea of potential clients and customers.
Google ads are the perfect solution for both service-based businesses and e-commerce businesses. With multiple campaign types and strategies, we can reach your customers no matter where they are in your funnel.
Google Ads Services From Barham Marketing
Creating and managing a successful Google Ads campaign is a complex process. In addition to having a clear marketing objective, businesses must understand how to define their target audience(s), research competitors and keywords, launch and manage individual campaigns, and optimize ad delivery to ensure the highest return on investment.
- Google Ads strategy development
- Audit of existing campaigns
- Competitive analysis & audience targeting
- Campaign creation & management
- Ad copy, headlines, and descriptions
- Ongoing optimization
- Analytics & reporting
- Strategic retargeting
More of our services
3A Marketing Courses
Learn everything you need to know (and them some) about Facebook & Google marketing.
Meta Ads
Stay top of mind with your customers with unique strategies tailored to your business.
Do you want to boost your business today?
Contact us to see how we can increase leads, optimize your campaigns, or coach you through the process of running your own ads.